Branding and Identity

Park and Pond

We worked with Park and Pond to develop branding for their retail space in San Francisco. We used to map elements to reference the shop’s commitment to sourcing good from within 100 miles of San Francisco.

This map hang behind the cashwrap. It indicates the 100-mile radius around San Franisco from which all products at Park and Pond were designed and produced.

The facade and signage at Park and Pond’s North Beach storefront. Inside you can see the orange and red from the logo used throughout the shop.

parkandpond.com